My upcoming classes at IPFW

I’ll be teaching four classes at IPFW in the coming months–Getting Results with Social Media, LinkedIn for Professional Development and Personal Growth, Powerful Presentation Strategies: Mastering Public Speaking and PowerPoint® and Professional Business Writing. Click on the links below to sign up, or email me and I’ll help you get registered.

CEUs are available for each course, and they all take place at IPFW. I hope to see you in class!

LinkedIn for Professional Development and Personal Growth
Wed., Feb. 9, 1 – 4 pm

According to a recent Nielsen study, nearly 38 percent of LinkedIn users earn more than $100,000 annually, as opposed to just 23 percent of Facebook users. Nevertheless, LinkedIn tends to be somewhat underappreciated when we consider the business development opportunities available on social networks. This course is designed to help participants understand why LinkedIn should be at the center of their professional and business development strategies. Attendees will learn how to use LinkedIn effectively, make the most of its features, and promote their expertise to an audience specifically focused on business content and opportunities.

Powerful Presentation Strategies: Mastering Public Speaking and PowerPoint®
2 wk. class, Tue., Feb. 22 & Tue., Mar. 1, 6 – 9 pm

Strong presentation skills can help you move up in your career, connect with clients and prospects, and position yourself as an irreplaceable resource. However, many struggle with public speaking or find it difficult to harness the potential of PowerPoint to make ideas more interesting and engaging. This class provides participants with the tools to master presentation skills and overcome the barriers preventing them from connecting with their audience. Participants will apply what they’ve learned by making a 15-minute presentation and receiving immediate feedback from the instructor and classmates.

Course Highlights:
• Understanding-and overcoming-the fear of public speaking
• Beyond bullet points: how to create standout PowerPoint slides
• Getting-and keeping-audience interest
• Getting the audience involved
• Preparation essentials

Getting Results with Social Media
Fri., Mar. 4, 2011, 9 am – 3 pm

An update of my “Social Media for Business” class, this course helps attendees sort through the hype and understand how social media can help their business grow. Case studies will be presented, along with in-depth discussion on concepts that make an understanding of social media relevant to every business.

Professional Business Writing
Thu., Mar. 10, 2011, 1 – 4:30 pm

This course will give participants the skills to craft clear, concise messages that stand out and encourage action. You will enhance your productivity and become a valued resource as you help improve communication within your organization and with customers.

Topics include:
• Writing’s critical role in today’s communication environment
• Writing concisely
• Cutting words
• Writing that gets read and acted upon
• Persuasive writing
• A tool for planning your messages: the communication brief

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