Part 1 of 6
Testimonials are extremely powerful. When someone takes the time to speak well of your product or service, the audience is much more likely to believe you have something of value to offer. And the same holds true when it comes to your reputation as a professional. Testimonials from peers, customers and employers make it much more likely you’ll be seen as someone worthy of your audience’s time and attention.
That’s what makes LinkedIn recommendations such a great tool. Instead of spending your time telling the world what you have to offer, why not let your connections tell your story? With just a little effort, you can build a case for your talents and expertise that’s much more compelling than anything you could say about yourself.
Getting LinkedIn recommendations right isn’t difficult, but there are a few best practices worth knowing. This week, therefore, I’m focusing all my blog posts on helping you get the most out of this underutilized tool. Here’s what I have planned:
Monday: The basics–how to request and make LinkedIn recommendations
Tuesday: Timing is everything
Wednesday: What makes a great LinkedIn recommendation?
Thursday: Setting the bar high–for yourself and others
Friday: It’s better to give than to receive: the value of recommending others on LinkedIn
As always, I welcome your comments and questions. And if you have any recommendations about recommendations, I’ll try to include those in one of my posts.