Monthly Archives: February 2012

Pinterest and your business: my comments from My Fox Fort Wayne (and a few others)

I recently had the opportunity to speak with WFFT Local News My Fox Fort Wayne about Pinterest, the hottest site in social media. My comments, which you can watch here, focused on the business use of Pinterest. Here are a few additional … Continue reading

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Why less is more on your presentation slides

There are a lot of good reasons to have as little as possible on your presentation slides, but here’s the best reason of all: less detail on your slides means more focus on you. A lot of speakers make the … Continue reading

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One strategy to ensure fewer interruptions at work

Everyone complains about interruptions in the workplace, but most of us accept them as a necessary evil. They’re not. In fact, if you want to do the work you’re truly capable of, eliminating as many of them as possible should … Continue reading

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Stupid

I’d like to spend five minutes with anyone who’s put a QR code on a billboard and have them try to explain to me why they think it’s a good idea. (It’s not.) You see a lot of dumb things … Continue reading

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My Business People column, “Is this the best of times—or the worst of times—for communicators?”

Inspired by a conversation with my friend Andy Welfle, I wrote this for the February issue of Business People. What’s your opinion? Is this the best of times for communicators–or the worst…and why? Is this the best of times—or the … Continue reading

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This month’s Greater Fort Wayne Business Weekly column: Dispelling three Facebook myths

My February Greater Fort Wayne Business Weekly column is all about Facebook–Facebook myths, that is. Read on to see if these misconceptions have any implications for your business.  Dispelling three Facebook myths  There’s a lot of conventional wisdom surrounding Facebook that … Continue reading

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Advertising’s big night is a big bust

There aren’t a lot of occasions when TV viewers are eager to watch commercials. With that in mind, the Super Bowl is pretty special, and a rare chance to show people how creative advertising can be. Well, that didn’t happen this year. I’m … Continue reading

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